Influencer marketing; a light-bulb moment for brands?

Influencer marketing; a light-bulb moment for brands?

It's almost impossible to scroll through a marketing blog without reading about influencer marketing. But in today's world, where everyone with a social media account wants to be an authority on one subject or another, It can be h...

For SEO, what is the best length for your blog articles?

For SEO, what is the best length for your blog articles?

Scrolling through web searches on Google on this subject, you'll see numerous articles claiming they know the perfect length of content to improve your SEO, engagement, and number of shares on your articles. The correlation betwe...

Why work with YouTube creators?

Why work with YouTube creators?

Since its creation 11 years ago, YouTube has fast become the biggest video network in the world; according to the platform, they have over one billion unique monthly users, the number of people watching YouTube each day increasing...

Why should you be marketing on LinkedIn?

Why should you be marketing on LinkedIn?

Writing posts on LinkedIn may seem like an online arena that is second rate to your own blog and social media sites; today though, we're going to tell you why this might not be the case; LinkedIn posts are actually becoming more...

140 Characters- Lets make them count!

140 Characters- Lets make them count!

As you may have heard, Twitter have announced their intentions to stop counting photos, videos, GIFs, polls, and any other ad-on that isn't a link, towards the 140-character Tweet limit. Previously, media attachments took up 24 ch...

The Influence of Advertising

The Influence of Advertising

Reading articles on advertising, there's a huge divide on those that think the advertising age is drawing to a close, and those that believe, despite the obvious fragmentation of the media market, advertising is as valuable and i...

Do you want a cohesive digital marketing strategy?

Do you want a cohesive digital marketing strategy?

Those who have a cohesive digital marketing strategy, and there are those that are still participating in a disjointed digital marketing strategy. The two are worlds apart, and yet with minor changes to how you are operating your...

Apps – your business needs one, here’s why

Apps – your business needs one, here’s why

No longer is it just big brands such as Asos and Amazon that are creating apps for their companies, more and more small and medium sized businesses are now creating apps to showcase their products and services. Mobileinsurance.com...

Have you planned your 2016 digital campaign?

Have you planned your 2016 digital campaign?

If you’re looking to increase your digital brand engagement, here are the key channels we recommend you should be thinking about for 2016. Are you mobile friendly? In a world where internet use continues to be multi-channel, h...