If you’ve ever sat down to write content for your website and drawn an absolute blank or your team have sat around and struggled to encapsulate your brand within bitesize content, you’re not alone. The content needs to be snappy enough to be read online whilst being engaging, tell the story of your brand, explain products and services and have that tone of voice that leaves the reader wanting to know more about you or be your friend. We work with you to understand who you are and what you do before writing content collaboratively with you.
We could write an entire dissertation on digital marketing and what that entails, but ultimately, it depends on individual businesses as to their digital marketing strategy. We work on a multifaceted approach, utilising social media, web presence, content, email marketing and so on to all work together to create a cohesive strategy that is bespoke to your brand. We assess the industry you’re in and then build your strategy outwards, looking forward to how that can develop. Ultimately your brand has to keep looking forward and building new ideas online and we would love to work with you on those bespoke strategies. We pride ourselves on top results in competitive and varied industries, creating memorable campaigns.
Working with you to understand your brand, our team will then work to create a unique and dynamic direction for your creative. We would look to work across platform, reflecting your website on social media, email marketing and so on to create a cohesive and exciting creative direction. Details such as animation on a website with a little movement can elevate a flat website to really bring it to life.
As part of any website and digital strategy, photography and video are key. Photography on a website is equal to the quality content, it shows the product or service, invites the user further into the website and often, is the best way to engage with the user to convey the brand online.
With experience in multiple sectors, we have planned and worked on set with photographers to produce content on behalf of clients.
We always ensure a smooth and easy process from creation to completion, meeting objectives and delivering photography and video which goes above and beyond the brief.
Additional to using these assets on the website, we also encourage shoots for social media too, to show the product/ service to its full potential online.
One of the most successful ways to communicate directly with your audience. Not only are they an already engaged audience having signed up for your emails but it’s a direct yet unobtrusive channel to reach them; they can open it when it suits them instead of being dictated by algorithms.
We will work with you to create targeted, bespoke branded emailers to your audience, creating reports and split testing campaigns to discover what works best for your audience.