Ready or Not, Christmas Marketing is beginning..

Ready or Not, Christmas Marketing is beginning..

If you're a regular reader of the adigi blog, you may have seen previous posts about the importance of Christmas marketing, and if you have left the house/ turned on the TV over the past week or so, you'll have seen that...

Apps- do you need to be creating one?

Apps- do you need to be creating one?

As more people become mobile savvy, the age of the apps is upon us. Constantly, new apps seem to be 'trending' as there are over 2 million apps competing for users. In June of 2014, Apple announced that 75 billion apps h...

Brands & Gifs.

Brands & Gifs.

Recently, Gifs on the internet have become a hugely popular form of photo/video. From Buzzfeed using Gifs on their popular list articles, to Ikea using gifs to reply to their customers, big brands have started using gifs in their...

Celebrities, Business and Social Media

Celebrities, Business and Social Media

As I'm writing this, Instagram has 400 million active monthly users, Twitter has 304 million active monthly users, Facebook had 1.49 billion active monthly users and Snapchat has 200 million monthly active users and 100 milli...

Business & Branding

Business & Branding

Branding is defined by Business Dictionary online as, “The process involved in creating a unique name and image for a product in the consumer's' mind, mainly through advertising campaigns with a consistent theme. B...

The value of Content Marketing- Because no one wants their video to be skipped after 5 seconds.

The value of Content Marketing- Because no one wants their video to be skipped after 5 seconds.

The Content Marketing Institute defines content marketing as, "a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience- with the objective...

Building your business’ online presence on Twitter

Building your business’ online presence on Twitter

Twitter is perhaps one of the easier social media platforms to navigate- you can speak directly to your audience, and there isn't as much pressure to be completely creative as on other apps and websites. The whole premise of...

Email Marketing, and Christmas 2015!

Email Marketing, and Christmas 2015!

  Whilst it is only early September, and the thought of Christmas carols and mince pies makes you cringe because we're all desperately clinging on to summer and ice-cream, Christmas is a little over 100 days away and...

Blogging, and why your business should be doing it!

Blogging, and why your business should be doing it!

If you have been on many businesses websites lately, you may have noticed their 'blog' button, leading you through to their online blog. You may be questioning why an airline need a blog for example, the answer is that i...