At Adigi, we’ve worked with ambitious brands across hospitality, lifestyle, and enterprise — and one thing’s clear: the best results come from long-term partnerships, not ticking clocks.
Historically, many agencies have operated on hourly retainers, billing clients for time spent. But as digital goals grow more complex and the need for agility and creativity increases, this model can often restrict progress rather than drive it. That’s why we advocate for a performance and value-added retainer model — and why our clients are seeing more return, faster.
Focus on Outcomes, Not Time
Hourly retainers reward time spent. But does time always equal value? Not necessarily. A performance-based retainer shifts the focus to what’s being achieved — more conversions, faster site speed, better UX, higher SEO rankings — not just the hours it took to get there.
At Adigi, we align our retainer efforts with KPIs that matter to you, whether that’s increasing your booking rate, reducing bounce, or growing your organic traffic. It’s about value delivered, not hours logged.
Greater Flexibility & Proactivity
When you’re tied to hours, spontaneity takes a back seat. Need a rapid CRO test, a new campaign launch, or a seasonal homepage update? With a value-led retainer, we don’t wait for the clock to free up — we prioritise impact and move fast.
This approach allows our team to be proactive, not reactive. We’re constantly identifying opportunities for improvement across your digital ecosystem, from your website’s performance to new platform integrations, based on your evolving business goals.
Transparent, Predictable Investment
No one enjoys surprise invoices. With a performance retainer, you know what you’re investing each month — and what kind of return to expect. It creates a more strategic, budget-friendly structure that supports better planning on both sides.
Instead of debates over “how long something took,” our conversations shift to “how well it performed.” That’s a win for everyone.
Shared Accountability and Partnership
Value-led retainers foster true collaboration. We’re no longer just a service provider — we’re invested in your success. When we share in your performance goals, we’re naturally more aligned, more strategic, and more accountable.
That means better ideas, better execution, and a better relationship.
Built for Long-Term Growth
The biggest benefit? Sustainability. With consistent, strategic support, we can iterate, evolve, and optimise your digital presence over time. Rather than stop-start projects, we build momentum — ensuring your brand stays ahead of the curve, not playing catch-up.
Let’s build something that performs.
If you’re tired of paying for hours and ready to invest in real progress, let’s talk. At Adigi, our performance retainers are built around what matters most: your growth.
📩 Contact us to find out more.
