Through our branding process, focus was placed on capturing the atmosphere of the Cotswolds and the history of The Inn that started life 350 years ago as a malt house whilst developing a more bold, modern look and feel that captured the evolution of the Inn that Adam and his team, including Head Chef Matt Weedon have created.

The logo needed to represent the historic name of the Inn and the colour palette and fonts needed to engage users whilst creating synergy with the environment, atmosphere and tone of voice.

We created a new sitemap and navigational journey for users, with particular attention given to the Kitchen, Bar and Rooms. The site also needed to highlight the opportunity to host special occasions at the Inn and the recently refurbished and adjoining Cottage. Throughout the project, we focused on the ability for users to explore key areas of the site and book a table or room with minimal clicks and tailored the page designs to create an immersive and engaging user experience across any device.