Website performance & marketing: A website that keeps
getting better.

Launch is the start. We test, improve and report every month, so your site keeps earning.

Four of the team working together around a laptop in the studio

01 · Conversion optimisation (CRO)

More of your visitors booking and buying.

Conversion optimisation means testing changes to your pages and booking journeys, then keeping what works.

Conversion testing
Booking and checkout reviews
Page speed improvements
Clear before-and-after figures

A sharing board of cheese, fruit and bread on a pub table

Cubitt HouseA London pub group where more visitors now book.

02 · Email marketing

Emails that bring people back.

We set up and run email in Klaviyo, from the welcome email to the ones that bring customers back.

Klaviyo set-up
Automated email flows
Campaign design
Newsletters

A bottle of Masons of Yorkshire gin beside a gin and tonic with orange

Masons of YorkshireA Yorkshire gin brand’s emails, set up and run in Klaviyo.

03 · Search & AI visibility

Found on Google, and by AI assistants.

We make sure search engines and AI assistants such as ChatGPT can read your site, understand it and recommend you.

Technical search fixes
Content that answers real questions
Structured data
AI visibility checks

A person in an orange jumper beside a pink NaughtOne chair

NaughtOneA furniture brand people now find through AI assistants.

04 · Analytics

Figures you can actually use.

We set up Google Analytics properly, then explain the figures in plain English.

Google Analytics set-up
Conversion tracking
Monthly reports
Advice on what to do next

A Merchant & Found table and chairs in a bright room with blue walls

Merchant & FoundClear monthly figures for a furniture retailer, and what to do next.

05 · Support & retainers

The same team on hand, every month.

A monthly retainer gives you time with the people who built your site, for updates, fixes and improvements.

Monthly design and development time
Updates and fixes
Hosting and security
Regular check-ins

A Daylesford Stays sitting room with sofas and a view of the garden

Daylesford StaysOngoing support and improvements, month after month.

Anything else?

Questions we’re
often asked.

You get a set amount of our time each month, for updates, fixes and improvements, with the people who know your site.

It depends on how much time you need each month. We’ll suggest a level once we know what you’re aiming for.

We report on what changed every month, using your own figures.

Yes. We set up and run Klaviyo, from the first welcome email to regular campaigns.

No. We can take on a site someone else built, once we’ve checked it over.

Back to the startBrandIdentity, naming and guidelines your suppliers can work from.

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your website?

Tell us a little about your project.

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