We were delighted to work on the entire proposition for The Bell Hotel, from the branding, website design and website development. Our focus was to create a brand that brought a sense of modernism whilst still remaining sensitive to the history of the hotel. We looked to represent the local Suffolk area whilst appealing to a wider audience through the use of the chosen colour palette, fonts and interactive page designs.

Creating a structured navigational journey for the user, highlighting the key areas of the hotel including the rooms, restaurant and bar were key, as well as encouraging users to explore the hotel's local guide, FAQs and history.