SIG plc is a British based international supplier of insulation, roofing, commercial interiors and specialist construction products. The company owns a range of brands within the SIG Group across all parts of the construction industry.
Having been appointed as a key digital partner to the SIG group, we've been designing, building and marketing on their behalf for varying projects since 2013.
Creating engagement and driving conversion
With each part of SIG's business, challenges are met when trying to engage with their B2B audience. adigi have worked closely with SIG to understand their market, key objectives and core values to bring insight and fresh ideas that drive conversion, brand awareness and engagement.
As SIG's main digital partner, adigi have provided the necessary support and resources to help maintain the digital side of their business, working in a responsive and agile way to meet the demands of current and future projects.
As part of an ongoing strategy we've created engagement, conversion and optimisation that has produced real results on SIG group's bottom line.