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Laura’s Beau

Founded in 1994, Laura's Beau is a household textile manufacturer, specialising in licensed William Morris designs. Since 2001, they've been producing their own ranges of British-made high quality floral textiles. They also have a French textile archive from which they faithfully restore designs to their former glory. They continue to create products that are focused on the traditional principles they began with in 1994 that are centred around integrity. From where and how their products are made, to the end result of creating beautiful products that are enjoyed around the world.


Bring the English countryside to your home

As part of the brief, we refreshed the branding to create a more modern, cohesive look whilst maintaining the traditional heritage of the brand. We then worked to design and build a woocommerce website that focuses on a clear user navigation and site structure, that aids conversion so that users can easily make purchases through the site, and sparks engagement and acts as a source of inspiration through the development of an ‘Inspiration’ page to really set them apart. The page is dedicated to showcasing the beautiful photos that customers have taken to inspire users to craft the fabric style of their tablescapes and allow the ability to filter by specific textile features.

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