Grid Icon

Vale of Mowbray

Vale of Mowbray are a Yorkshire-based pork pie maker, found in 1928 and have baked delicious pies ever since! As part of their ongoing expansion throughout the company, we aimed to update their online presence by creating an engaging brochure site.

Knowing the website is often the first interaction a potential customer or stockist has with the brand, we've produced an engaging website and digital campaign for Vale of Mowbray who's online presence continues to go from strength to strength.

Vale of Mowbray

Creating brand awareness

adigi worked closely with Vale of Mowbray to understand and help communicate their brand values, product range and key messages via their new website.

Following our work on the design and development of their responsive website, we've been actively working with Vale of Mowbray on their own Google rankings for keyword terms, social media following, blogging and blogger outreach.

Work surrounding the Vale of Mowbray digital campaign has included:

  • Set up and management of social media channels (twitter and facebook)
  • We manage ongoing Facebook advertising campaigns on their behalf
  • Blogging and blogger outreach to create engagement with the brand and products
  • Targeted competitions for data capture to grow consumer database
  • Content calendar and campaign planning for blogging and content
  • Email marketing and segmentation of lists to target consumer groups
Vale of Mowbray - website design

Building the brand online

Vale of Mowbray's new website increases visibility across all devices, allowing customers interested in their products, company news and learn more about the brand.

Following the launch of the site, Vale of Mowbray have seen an increase of over 1000% in new visitors. Developing their social media has seen a large increase in engagement and traffic; they now have over 2,000+ Twitter followers, and 1000+ Facebook likes. The new site has seen an overall 1500% increase in traffic since 2014.

Vale of Mowbray

Following an ongoing content and social media stratergy, Vale of Mowbray have gone from no page ranking to page one of Google for the term 'Pork Pies'.

want to discuss your project?.